Facebook launches new Reaction button
Facebook globally launched emoji “reactions,” an easy to use communicative method added Feb. 24 to supplement the “like” button, and after a month of implementation it has become a hit.
In addition to the well-known “like” button, Facebook has given users the ability to “love”, “laugh at”, “be wowed by”, “cry with” or “hate a post.”
“It gives users a better way to express themselves,” said Matthew Worm, senior political science major.
Reactions can be found by hovering over the “like” button while on a desktop and holding the “like” button while on mobile. However this feature works best on mobile with a photo or video that can separate the post from the rest of the queue to reach the reaction button.
For years, users had been asking for a way to dislike a post, but Facebook was against adding something that could be used to criticize posts in a negative way.
The creators of the reaction button intended it to be used as an empathy button to better express feelings about a post without the need to comment.
This way users would not be limited to liking posts such as the death of a relative but rather they can quickly express a response using the sad emoticon.
Or, users can celebrate surprising news of a new baby in the family or an engagement with the wowed or heart emoticon.
“(The reactions) are good because you can tell what people think about posts,” said Kristina Déjà, sophomore pre-nursing major.
Studies done by UserTesting have shown 80 percent of users approve of the addition of reactions and 5 percent dislike the addition.
The only problems found by users were the difficulty of first finding the reactions.
When scanning through Facebook the integration of the new button can be found immediately showing that users are quick to learn and adapt to its presence.